Propaganda language at its best: a funny example in Cuba

We have thousands of reasons to care for the revolution’s achievements: unity, vigilance in our homes, care for the environment and a better quality of life for all; all reasons that urge us to remain responsible for our health and to be everyday more vigilant against a powerful enemy: …

What powerful enemy: The United States? Poverty? Daesh? Monsanto? Dr Claw?

No: today it is the aedes aegypti, a mosquito that is responsible for the dengue fever – a disease against which Cuba is fighting in its Eastern regions. The authorities have launched an awareness campaign to incite Cubans to take actions and avoid the disease spreading.

This poster, subtitled “Offensive against the enemy”, can be seen pretty much everywhere in the city of Holguin, Cuba. Photo taken in August 2015.

I just love how they’ve used propaganda jargon that could have been applied to any other challenge. I wouldn’t even be surprised if the text was copied-and-pasted from a previous propaganda campaign about any capitalistic plague!

The poster concludes with:

No truce with the enemy!


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